Moto Razr2 Television Advertisement
Published by sushubh September 1st, 2007 in Advertisements on TVThe new Moto Razr2 advertisement is now on television and I kinda like the music in the ad. However, the funny thing is that while the dude is trying to take a photo of the gal, he is seen fumbling with the menus on the thing.
That does not show good things about the phone… Right?
The basic concept of the ad is also flawed. I do not know why they are trying to showcase the phone as a RAZR device. There are thinner phones in the market right now and RAZR2’s thinness is no longer its selling point! And if they are telling us that the phone is so sharp that it can cut through cloths… God damn it. I do not need that phone in MY pocket.
And it surely would not survive the throw shown in the ad film.
I totally agree with you
Concept is not that great.. and still banking on it is not that great idea either (Considering the Competition they are facing now)
eventhough i liked their below the line activity which they did for the launch at Hypercity.
Supermodels clad in leather attire visited the store in a mercedes and had a red carpet entry. they were carrying a silver briefcase and once they reached the Hitech section they unveild the Phones and told explained its features to the associates.
It was Good!!!! cos it did created buzz at the store!!! though am still trying to figure out that what created the buzz…Supermodels or the new MOTORAZR